Arrow Electronics has announced that Microchip's broad range of embedded semiconductors is now available through Arrow's components portfolio, under a global distribution agreement between the companies. Microchip's offerings will also be available through Nu Horizons Electronics, an Arrow company. This agreement includes Microchip's complete line of 8-, 16-, and 32-bit PIC microcontrollers, analog and interface semiconductors, wireless ICs, and memory devices, along with related development tools. Arrow is also a principal distributor for SMSC products, which Microchip recently acquired. "Microchip is a recognized brand with solid customer loyalty, and is a strong addition to our global linecard," said Jeff Eastman, senior vice president of global supplier marketing and asset management. "Microchip's resources aid in almost every aspect of a customer's design, from concept to production." "Arrow is a premier distributor, with full-service operations around the globe to assist with Microchip-based designs. Arrow is already franchised with SMSC products," said Mitch Little, Microchip's vice president of worldwide sales and applications. "This partnership is an important part of our ongoing efforts to make it easier for customers to create successful end products." Microchip Arrow Electronics
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