Cambrios Technologies, a leader in silver nanowire-based solutions for the transparent and flexible conductor markets, announced today the appointment of Sriram Peruvemba as chief marketing officer for the company's worldwide operations. In the role of CMO, Peruvemba will lead the company's global marketing, applications engineering and business development efforts. "Cambrios has experienced great momentum over the past year with our silver nanowire technology continuing to gain mindshare as the leading alternative to ITO," said John LeMoncheck, Cambrios' President and CEO. "Sri is renowned in the industry for his outstanding marketing skills and proven track record of driving growth for successful new companies. As we continue to move our business forward, we are thrilled to have Sri lead our marketing efforts." Peruvemba brings with him 25 years of experience in the electronics industries, marketing LCD, TFEL, OLED, LED, and ePaper displays into the mobile, industrial, medical, signage and TV markets. He has held senior level positions at Sharp Corp., Planar Systems and TFS Inc. Most recently he was CMO for E Ink Holdings where he oversaw global marketing efforts as that company grew nearly 100 times to more than $1 billion in sales. "Cambrios is well positioned to impact the future of touch screen devices, used in fast-growing applications such as smartphones and tablet PCs, which combined will demand 1.6 billion touch screens in 2013," said Paul Semenza, senior vice president, analyst services, at NPD DisplaySearch. "Sri's ability to understand market needs and electronics industry expertise will be valuable assets to Cambrios in this exciting market." Cambrios
