Embedded distributor appoints Divisional Marketing Manager



Paul Senior as Divisional Marketing Manager - M2M & Embedded

Anglia Embedded, a leading distributor of displays, M2M and single board computers, today announced the expansion of its team with the appointment of Paul Senior as Divisional Marketing Manager - M2M & Embedded. He takes responsibility for key franchises represented by the distributor in the UK and Ireland including Cinterion, Hitachi, connectBlue and Fastrax. According to Steve Rawlins, CEO at Anglia, "Anglia Embedded is going from strength to strength on the back of a strong portfolio of market leading suppliers. Paul Senior brings ten years sales and marketing experience to the business, and will be able to add a new dimension to our relationship with these suppliers and our M2M and embedded customers." Paul Senior responded saying, "Anglia offered me an irresistible opportunity to take up an exciting role at a company on the up. The Embedded market is growing rapidly, Anglia is in the right place and looks set to do exceptionally well. I look forward to the new challenges that my new position will present." He rejoins Anglia from EPCOS, where he spent nearly 8 years as Account Manager and took responsibility for EPCOS' global relationship with a blue-chip automotive company. Prior to EPCOS, he spent over two years at Anglia as Account Manager. He started his career at Inline Electronics as Production Engineer, where he was part of the team establishing the production facility when the company was formed in 1995. Anglia Embedded brings together the product portfolios and support available from Anglia Displays and Anglia M2M together with Avalue, a world leading supplier of single board computers (SBCs). About Anglia Anglia is the UK's leading independent authorised distributor of semiconductors, optoelectronics, interconnect, and passive and electromechanical components. The company is a signatory of the ADS SC21 programme and holds AS9120, ISO9001, ISO14001 accreditations and IECQ-CECC qualification. Anglia's exceptional technical support spans a fast sampling service, telephone advice from product specialists, on-site visits from field applications engineers and, ultimately, electronics design. An in-house team of designers adds expert resources to customers' design teams, helps reduce final product costs and accelerates development times. Anglia stocks over 700 million components from 500,000 product lines in the UK, and streamlines its customer's logistics and reduces costs through KAN-BAN, EDI, and customer-dedicated inventory. For further details please contact: Michelene Hircock at Anglia, Sandall Road, Wisbech, PE13 2PS, UK. Phone: +44 (0)1945 47 47 47; Web: www.anglia.com