Keysight shifts to direct sales in North America



Keysight Technologies announced that effective June 1, it will resume direct sales of high-performance products to all customers in North America. This includes Keysight’s broad portfolio of high-performance network analyzers, spectrum analyzers, signal sources, power products, oscilloscopes and modular solutions. Electro Rent has been responsible for selling and supporting these products at specific accounts in North America. On June 1, responsibility for selling Keysight products and solutions to these customers will revert to Keysight’s direct sales force.


“The move to direct sales in North America is the result of a shift in the channel strategy for high-performance products in the U. S. and Canada,” said Dave Aplin, Keysight’s Americas complementary channel manager. “We will, however, retain our long-term relationship with Electro Rent, who has been a Premier Rental Partner for many years.”


Keysight Technologies