LG Develops Transparent OLED Doors

Ever had one of those unfortunate – and uber embarrassing – collisions with a floor-length window? It’s happened to all of us (or maybe it’s just me), and with LG’s transparent OLED automatic doors, those mortifying incidents could be a thing of the past.

“Our previous large-size transparent OLED displays, which can be found around the globe, proved that transparent OLEDs were a very effective medium and we’re now taking that to a whole new level,” said Paik Ki-mun, senior vice president and head of the Information Display business unit of LG Electronics Business Solutions Company, in a press release.

Indeed, LG’s been at this for some time now, and at CES 2020 (Jan 7-10, 2020, aka, the calm before the storm), they showed off a Full HD transparent OLED display with 40% transparency. And while the biggest and most lavish consumer electronics showcase won’t be quite as grand with a virtual con this January, I’d imagine transparent displays will be the order of the day.

This particular solution apparently combines LG’s Transparent OLED signage (model 55EW5G) and SuperSign software-based integrated content management solution with the automated glass sliding doors of the Swedish manufacturer ASSA ABLOY Entrance Systems.

As you might imagine, the transparent OLED displays would be perfect for office buildings and retail entranceways.

“The Transparent OLED Automatic Door will present new opportunities for greeting customers, communicating with employees and delivering advertising and marketing content unobtrusively to consumers,” according to LG’s press release.

Check out the full release here.